Privacy Policy

Effective Date: April 16, 2026
Business Name: Lavender & Waves, LLC
Website: Www.lavenderandwaves.com
Contact Email: Hello@lavenderandwaves.com
Address: 3620 Kirkwood Hwy Suite 207 Wilmington, DE 19808

1. Introduction

Lavender & Waves, LLC (β€œwe,” β€œour,” or β€œus”) is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website or use our services.

By using our website or services, you agree to this Privacy Policy.

2. Information We Collect

Personal Information

  • Name

  • Birthday

  • Email address

  • Phone number

  • Billing and payment details

  • Appointment and service preferences

Health Information (Voluntarily Provided)

  • Intake forms

  • Health conditions relevant to massage services

Automatically Collected Information

  • IP address

  • Browser type and device information

  • Pages visited and time spent on the site

  • Referral sources and interactions

3. How We Use Your Information

We use your information to:

  • Schedule and manage appointments

  • Provide massage and wellness services

  • Process payments securely

  • Communicate with you regarding services or inquiries

  • Send marketing emails (with your consent)

  • Improve website functionality and SEO performance

  • Comply with legal obligations

4. Email Marketing

If you opt in to receive emails, we may send:

  • Promotions and special offers

  • Newsletter, wellness tips, and updates

  • Appointment reminders

You can unsubscribe at any time by clicking the β€œunsubscribe” link in any email or contacting us directly.

We comply with applicable email marketing laws, including the CAN-SPAM Act.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Enhance user experience

  • Analyze website traffic

  • Support marketing and SEO efforts

You can control or disable cookies through your browser settings.

6. Analytics and SEO Tools

We may use third-party tools such as:

  • Google Analytics

  • Squarespace Analytics

  • Classpass Analytics

These tools collect data such as pages visited, time spent on the site, and traffic sources. This information helps us improve website performance and optimize search engine visibility.

7. Payment Processing

We use secure third-party payment processors such as:

  • Square

  • Zelle, Venmo, or Cash App

  • Classpass

These providers process your payment information securely. We do not store full credit card details on our servers.

8. Sharing Your Information

We do not sell your personal information.

We may share your information with:

  • Service providers (booking systems, email platforms, analytics tools, payment processors)

  • Legal authorities when required by law

All third parties are required to maintain the confidentiality and security of your information.

9. Data Security

We implement reasonable safeguards to protect your personal information. However, no method of transmission over the Internet is completely secure.

10. Data Retention

We retain your information only as long as necessary to:

  • Provide services

  • Comply with legal, tax, and business obligations

  • Resolve disputes

11. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access your personal information

  • Request correction or deletion

  • Withdraw consent for marketing

To make a request, contact us at Hello@lavenderandwaves.com.

12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices.

13. Children’s Privacy

Our services are not intended for individuals under 18. We do not knowingly collect personal information from children.

14. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), as amended by the CPRA.

Your Rights Include:

  • Right to know what personal data we collect and how we use it

  • Right to request deletion

  • Right to correct inaccurate information

  • Right to opt out of the sale or sharing of personal information

  • Right to limit use of sensitive personal data

  • Right to non-discrimination

Categories of Data Collected:

  • Identifiers (name, email, phone)

  • Customer records (appointments, billing)

  • Internet activity (analytics data)

  • Health information (voluntarily provided)

How to Exercise Your Rights:
Contact us at:
Email: Hello@lavenderandwaves.com

We will verify and respond within legally required timeframes.

Do Not Sell or Share My Personal Information:
We do not sell personal data. To make a request regarding data sharing, contact us using the information above.

15. International Privacy Rights (GDPR)

If you are located in the EEA, UK, or similar jurisdictions, you have rights under the GDPR.

Legal Bases for Processing:

  • Consent (email marketing)

  • Contract (appointments/services)

  • Legitimate interests (website improvement, analytics)

  • Legal obligations

Your Rights:

  • Access your data

  • Correct or update your data

  • Request deletion

  • Restrict or object to processing

  • Data portability

  • Withdraw consent at any time

  • File a complaint with a data protection authority

International Transfers:
Your data may be processed in the United States with appropriate safeguards in place.

16. Cookie Consent

Depending on your location, you may see a cookie consent banner allowing you to:

  • Accept all cookies

  • Reject non-essential cookies

17. Sensitive Information

If you provide health-related information:

  • It is collected only with your consent

  • Used solely to deliver safe and effective services

  • Not shared without permission unless required by law

18. Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised effective date.

19. Contact Us

If you have any questions about this Privacy Policy, please contact:

Lavender & Waves, LLC
Email: Hello@lavenderandwaves.com
Address: 3620 Kirkwood Hwy Suite 207 Wilmington, DE 19808